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Exelon · Energy & Utilities

In AI answers about energy, Exelon shows up as a big utility employer and a dividend-risk footnote

Across benchmark questions that never named a brand, Exelon surfaced only occasionally, mostly in workforce-size and utility-stock contexts. Oil majors and larger utilities carried far more of the category story in this snapshot.

Measured September 29, 2026ChatGPT, Claude, Gemini, Perplexity and GrokCheck your own brand →

In AI answers

Visibility

3%

Share of answers that named Exelon, with a 95% range of 2–4%. Measured September 29, 2026 · 5 assistants · 1,250 answers.

Answers naming it

36 / 1,250

Position by visibility

#14 of 15

In this snapshot only

In the press

News mentions

3,027

PeakMetrics news index, last 30 days.

Exelon in the headline

704

Rank by press volume

#13 of 15

Within this sector

Named in 20 of 250 questions, the 12 most-named shown

Question
I'm a retiree thinking of buying utility stocks for dividends. Which ones have had scandals or dividend cuts I should know about?Named by: ChatGPT, Gemini, Perplexity, Grok
Which utilities have been accused of hiding or downplaying their role in climate change or lobbying against clean energy?Named by: ChatGPT, Gemini, Grok
Which energy firms are the largest employers in the United States?Named by: ChatGPT, Gemini, Grok
Which US utility serves the most customers?Named by: ChatGPT, Gemini, Grok
Which energy companies have the most independent boards and the tightest limits on executive pay?Named by: ChatGPT, Perplexity
What are the biggest electric utilities in America by generating capacity?Named by: Claude, Gemini
Which electric utilities have invested the most in protecting the grid from cyberattacks?Named by: ChatGPT, Grok
Rank the largest US utilities by how well they protect customer personal data.Named by: ChatGPT, Grok
Which nuclear plant operators have the best safety and uptime records?Named by: ChatGPT, Perplexity
Who are the biggest nuclear power plant operators in the US?Named by: Gemini, Grok
Which power companies have strong unions and good labor relations?Named by: Gemini, Grok
Which utility companies pay linemen the most?Named by: Grok

and 8 more questions whose answers named Exelon.

The evidence

One snapshot, measured September 29, 2026. These figures come from one quarterly run of 1,250 answers (95% range 2–4%), not a ranking or a trend. The questions never named Exelon.

How the answers frame Exelon

Exelon was named in 36 of 1,250 answers from ChatGPT, Claude, Gemini, Perplexity and Grok on 2026-09-29, across 250 benchmark questions. By provider: Grok 13, ChatGPT 9, Gemini 9, Perplexity 3, Claude 2. The data records only two credited attributes for the company, both tagged "Not Substantive", so the answers gave little in the way of a distinct reputation.

Of the two stored answers, one is a list. Gemini, asked which energy firms are the largest employers in the United States, placed Exelon among utility and energy technology companies alongside Duke Energy and Southern Company, describing it as serving millions of customers across several regulated utilities. The other is a caution. Grok, answering a retiree asking about utility stocks with scandals or dividend cuts, named Exelon in a list with Duke Energy, NextEra Energy, Southern Company, Dominion Energy and PG&E. In the visible portion of that answer, PG&E carried the detailed wildfire and dividend-suspension narrative. The stored text cuts off before any Exelon passage.

By question intent, visibility was highest for leadership (11%), then safety and investment returns (6% each). It was 0% for trust, value, service, clean energy options, and plan and billing questions, and 1% for reliability.

One of the nation's largest utility companies—serving millions of customers across several regulated utilities—Exelon employs over **30,000** people.
Gemini, answering “Which energy firms are the largest employers in the United States?”

What the press is saying

The PeakMetrics news index shows 3,027 mentions of Exelon over the last 30 days, 704 with the brand in the headline. The recent headlines shown are financial-market items: an institutional investor acquiring shares, and earnings-growth comparisons with DTE Energy, NRG Energy, PG&E and Dominion Energy. One headline says Exelon is underperforming Dominion Energy year to date.

The coverage is about the stock and how it compares with peers. The headlines supplied do not concern operations, service or safety.

The gap

Exelon has moderate news volume and low answer presence. Its 3,027 mentions are below the oil majors but comparable to Duke Energy (5,446) and Dominion Energy (5,027) in order of magnitude. Yet Exelon's 36 answer appearances compare with 127 for Duke Energy, 56 for Dominion Energy and 151 for NextEra Energy. Only Occidental Petroleum, at 29, sits lower in this peer set.

The press story is investor-centric peer comparison. The AI story in the two stored answers is scale (workforce size) and inclusion in a list of utilities that investors might scrutinize. Neither matches the other closely, and the answers had almost no service, reliability or trust framing for Exelon.

What to watch

For a comms team, the snapshot points to two things. First, Exelon is largely absent from the questions customers and regulators are likely to ask: reliability, service, billing and clean energy options returned 1% or less. Second, in the stock-risk context, the company appeared in a list where another utility held the vivid narrative. Which sources the assistants draw on for those categories is worth examining.

This is a single snapshot of live answers on one date. The two stored answers are a sample of the 36 appearances, and results will vary between runs.

The evidence

Where Exelon appeared, and what it was credited for.

Per-provider split

The same answers split by assistant, each with its 95% range. Where two assistants' ranges overlap, the difference between them may be noise.

  1. ChatGPT
    4%2–7%
  2. Claude
    1%0–3%
  3. Gemini
    4%2–7%
  4. Perplexity
    1%0–4%
  5. Grok
    5%3–9%

Appeared in

The 12 questions whose answers named Exelon most often, with each assistant that named it. 20 questions named it in all. The questions did not mention the brand.

  • I'm a retiree thinking of buying utility stocks for dividends. Which ones have had scandals or dividend cuts I should know about?ChatGPTGeminiPerplexityGrok
  • Which utilities have been accused of hiding or downplaying their role in climate change or lobbying against clean energy?ChatGPTGeminiGrok
  • Which energy firms are the largest employers in the United States?ChatGPTGeminiGrok
  • Which US utility serves the most customers?ChatGPTGeminiGrok
  • Which energy companies have the most independent boards and the tightest limits on executive pay?ChatGPTPerplexity
  • What are the biggest electric utilities in America by generating capacity?ClaudeGemini
  • Which electric utilities have invested the most in protecting the grid from cyberattacks?ChatGPTGrok
  • Rank the largest US utilities by how well they protect customer personal data.ChatGPTGrok
  • Which nuclear plant operators have the best safety and uptime records?ChatGPTPerplexity
  • Who are the biggest nuclear power plant operators in the US?GeminiGrok
  • Which power companies have strong unions and good labor relations?GeminiGrok
  • Which utility companies pay linemen the most?Grok

Visibility by question type

The share of answers to each type of question that named Exelon, with its 95% range. Each type has fewer answers than the whole run, so its range is wider.

  1. Reliability and quality
    1%0–5%
  2. Trust and reputation
    0%0–4%
  3. Value and price
    0%0–4%
  4. Customer service
    0%0–4%
  5. Safety and security
    6%3–13%
  6. Innovation
    4%2–10%
  7. Leadership and scale
    11%6–18%
  8. Employer and workplace
    4%2–10%
  9. Sustainability and ethics
    3%1–8%
  10. Avoid and risk
    3%1–9%
  11. Clean energy plans and residential solar
    0%0–4%
  12. Plans, billing and switching
    0%0–4%
  13. Investment and financial performance
    6%2–12%
Measured September 29, 2026. ChatGPT, Claude, Gemini, Perplexity and Grok. Types with no answers are left out.

What the answers credited it for

The topics the answers tied to Exelon when they named it, as labeled by a classifier run on this site (a Visibility Driver label, not a customer workspace's Smart Category). It describes what the answer discussed, not whether it was favorable.

  • Not Substantive2 answers

Press rank and AI rank

Where Exelon sits among the 15 energy & utilities brands with news data in this snapshot, on each measure. Ranks only: the two measures use different units and time windows.

Rank by AI visibility

#14 of 15

  1. 14

Share of 1,250 answers, measured September 29, 2026.

Rank by news mentions

#13 of 15

  1. 13

PeakMetrics news index, last 30 days.

Mention volume is not comparable across sectors, so both ranks are within this sector.

Recent PeakMetrics headlines

A sample of recent coverage from the PeakMetrics news index, covering the last 30 days. Links open the original article.

  • AXQ Capital LP Acquires Shares of 28,841 Exelon Corporation $EXC (opens in a new tab)defenseworld.net · 2026-09-06
  • DTE Energy Company's (NYSE:DTE) 5-Year Earnings Growth Lags Exelon Corporationmasterinvestor.co.uk · 2026-09-24
  • NRG Energy, Inc.'s (NYSE:NRG) 5-Year Earnings Growth Outperforms Exelon Corporationmasterinvestor.co.uk · 2026-09-24
  • PG&E Corporation's (NYSE:PCG) 10-Year Earnings Growth Lags Exelon Corporationmasterinvestor.co.uk · 2026-09-24
  • Exelon Corporation (NASDAQ:EXC) continues to underperform Dominion Energy, Inc. by 11.7% YTDmasterinvestor.co.uk · 2026-09-29

How this was measured

Measured September 29, 2026. 250 unbranded questions per sector, asked to ChatGPT, Claude, Gemini, Perplexity and Grok on their product models, with web search on. Refreshed quarterly.

This is a snapshot, not a ranking or a trend: AI answers vary from run to run. It shows whether a brand appeared and which sources were cited, not how favorably it was described. The paid platform tracks favorability daily.

Full method

In an early five-question test, the same brand went from 40% to 30% to 70% visibility across three runs, which is why every figure here is dated and treated as a snapshot.

The questions cover 13 intents, such as reliability, value for money and customer service. A model drafted them, a review pass removed paraphrases and questions that point to one company, and every question was checked so that none names a measured brand. Each was asked once per assistant in run 2026Q4.

Every visibility figure comes with a 95% range (a Wilson interval). Where two brands' ranges overlap, treat them as tied. The figures use all 1,250 answers. The quotes in the story come from a stratified sample of 60 of them, spread across every assistant and intent.

Summarized on September 30, 2026from this snapshot's stored answers. Every quote is checked against the original answer.

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