AI Perceptions · Generative Engine Optimization
The first GEO platform built for comms teams.
See how AI responses shape your brand's reputation, what's informing those answers, and where you can make an impact.
How do I see what ChatGPT, Claude, Gemini and Perplexity say about my company?
To see what ChatGPT, Claude, Gemini and Perplexity say about your company, put the questions people ask about it to each assistant, then record the answers and the sources they cite. AI Perceptions does this every day across those four assistants and Grok. It shows how each assistant describes your brand and lists the domains and pages behind the answers. Answers vary between runs, so track them over time instead of relying on one response.
Who it's for
- Communications, public relations, corporate affairs and reputation teams, including agencies advising clients
- Teams that want AI answers measured alongside their news and social data
- Teams that need to see which cited pages and domains shape what AI says about them
Who it isn't for
- Teams whose main work is journalist outreach, who may weigh media-relations tooling more heavily
- Teams whose main work is scheduling and publishing social posts, who may prefer a social management suite
- Teams focused on consumer or audience research, who may look first at social-listening specialists
- Anyone expecting a tool that edits AI models directly or guarantees an answer will change
A live summary and action plan for how AI answers are impacting your brand — in one pane of glass with the rest of your data.
AI Perception Score
Last 30 days · All models · 4,435 answers
Model Scorecard · Favorability
Improving
Slipping
From what AI says to what you do next.
Trending Questions
Know what's being asked
See the trending questions people are asking AI about your brand, your industry, a specific topic, or your executives — before you decide what's worth tracking.
AI Perception Score
Last 30 days · All models
A daily read, not a snapshot
Favorability tracked every day across five leading models, so you have a baseline instead of an occasional manual check.
Top Cited Domains
Know the source
Every answer comes with its cited domains and pages — so you know exactly which sources are teaching the model what to say.
Top Movers · Week over Week
Improving
Slipping
Catch a shift while it's still small
Biggest week-over-week movers, favorable or unfavorable, so you know exactly where to look first.
Everything, in one place.
Favorability & Trust — how AI models describe your brand, tracked over time, not a snapshot.
Citations & Sources — the exact domains and pages driving your AI answers.
Prompt Volume — what people actually ask about your brand, and how often.
Perception Score — an overall benchmark you can track and report on.
Biggest Movers — the questions shifting fastest, favorable or unfavorable, week over week.
Share of Voice — how you stack up against named competitors, prompt by prompt.
Smart Categories — purchase intent, tone, brand alignment, and more — fully custom.
Daily Tracking — prompts and responses collected fresh, every day, across all five models.
Deeper reputation intelligence.
It's so helpful to have an AEO/GEO tool that sits right alongside our media monitoring and social listening data.
What I like most about AI Perceptions is that it connects two areas we typically look at separately. GEO isn't just about visibility in AI search — it's increasingly another lens into reputation.
GEO isn't a search problem. It's a narrative problem.
Rank trackers
- —Score how often you show up
- —Standalone, disconnected data
- —Light on the "why"
AI Perceptions
- ✓Shows why the AI says it
- ✓Lives inside your narrative data
- ✓Traces it to the fix
PeakMetrics is the first narrative intelligence platform built to close that loop.
Not a standalone tracker. One record, with everything else you monitor.
A narrative shift in your coverage, traced straight to where it shows up in AI answers.
A national movie theater chain traced a false, damaging narrative back to the LLM response spreading it.
A false narrative about the chain was gaining traction across news and social media. Comms could see it spreading, but not where it started — so there was no way to correct it at the source.
Challenge
Comms could see the narrative spreading across news and social, but not where it originated — so there was no way to correct it at the source.
Solution
AI Perceptions traced the narrative to an outdated page on the company's own site that was surfacing in LLM responses, and recommended a fix plus a public correction.
Outcome
Once the page was updated, the LLM used the corrected information in its answers — the brand got ahead of the story before it could define itself.
GEO and AI reputation, explained.
How do I see what ChatGPT says about my company?
Is there a tool to track how AI chatbots describe my brand?
How do I check and improve my brand’s visibility in AI answers?
What does GEO mean for communications teams?
How is AI reputation monitoring different from tracking brand mentions?
Who is AI Perceptions designed for?
How can it help during a reputation issue or crisis?
Can we correct inaccurate information in AI answers?
Can it inform our earned media strategy?
How do we measure progress in AI reputation?
Know when the answer about you changes — and why.
See what AI is saying about your brand today.
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