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Bank of America · Financial Services

AI answers place Bank of America on both the trust shortlist and the penalty leaderboard

Across benchmark questions about trust, reputation, penalties and banks to avoid, the assistants used Bank of America as a standard example of a large U.S. bank, with the framing set by the question. The press coverage PeakMetrics indexed shows a different Bank of America: a research and investor voice.

Measured September 28, 2026ChatGPT, Claude, Gemini, Perplexity and GrokCheck your own brand →

In AI answers

Visibility

64%

Share of sampled answers that named Bank of America. Measured September 28, 2026 · 5 assistants · 25 answers.

Answers naming it

16 / 25

Position by visibility

#1 of 8

In this snapshot only

In the press

News mentions

100,286

PeakMetrics news index, last 30 days.

Bank of America in the headline

11,213

Rank by press volume

#2 of 8

Within this sector

Named in 4 of 5 questions

Question
Which banks are the most trustworthy?Named by: ChatGPT, Claude, Perplexity, Grok
Which financial institutions have the best reputation?Named by: ChatGPT, Claude, Gemini, Perplexity, Grok
Which banks have faced the most regulatory penalties?Named by: ChatGPT, Claude, Gemini, Perplexity, Grok
Which payment networks are the most reliable?Named by: none
Which US bank should customers avoid?Named by: Perplexity, Grok

The evidence

One snapshot, measured September 28, 2026. Live model answers vary between runs, so treat these figures as a single sample of 25 answers, not a ranking or a trend. The questions never named Bank of America.

How the answers frame Bank of America

In this snapshot (measured 2026-09-28, five assistants, five benchmark questions, 25 answers), Bank of America was named in 16 answers, the most of any company in its sector set. JPMorgan Chase followed with 14. None of the questions named a brand.

What the answers credited it for depended on the question. On trust and reputation, it appeared as a big national bank next to Chase. Perplexity's answer to "Which banks are the most trustworthy?" called it the "safest large national bank" in Forbes Advisor's testing and listed it as strong on both trust and safety rankings. Gemini, asked about reputation, credited it for digital investment, citing its virtual assistant Erica. Claude and Grok listed it among major national banks without much description, which is what the classification labels "Not Substantive".

On regulatory penalties, the framing changed. Claude and Gemini both said Bank of America holds the record with about $30.6 billion in settlements tied to the 2008 subprime mortgage crisis. Perplexity's answer led with Bank of America in Violation Tracker totals. Grok's answer also listed it first, using a different figure, and noted that figures vary by source and scope.

On "Which US bank should customers avoid?", Perplexity and Grok named it alongside Wells Fargo and Citibank. Perplexity said the results point to banks with "the worst customer-reputation signals, especially for complaints and service issues". Grok said Wells Fargo ranks worst most often and described Bank of America's complaint volumes as high in raw terms.

The tags on these answers reflect that split. "Safety & Compliance" was the most common credit, followed by "Not Substantive", "Customer Experience" and "Price & Value". The safety and compliance credits come from both the trust answers and the penalty answers.

“safest large national bank” in Forbes Advisor’s testing…
Perplexity, answering “Which banks are the most trustworthy?”

What the press is saying

PeakMetrics' news index shows 100,286 mentions of Bank of America over the last 30 days, and 11,213 of them carry the name in the headline. That is one of the heaviest volumes among the sector peers measured.

The sampled headlines are mostly about markets. Several are holdings disclosures from americanbankingnews.com and marketbeat.com, such as new positions in O'Reilly Automotive, Mayville Engineering and Arcosa. Others cover Bank of America Global Research on Bank of England rate hikes and energy-driven inflation risks, and a SAP stock move on Bank of America comments. In these headlines the bank appears as an investor and a research voice.

…the banks with the worst customer-reputation signals, especially for complaints and service issues…
Perplexity, answering “Which US bank should customers avoid?”

The gap

The press coverage and the AI answers are about different things. The headlines cast Bank of America as a market participant whose analysis and portfolio moves move stocks. The answers cast it as a consumer bank to be judged on trust, safety, complaints and cumulative penalties.

Volume in the news index does not carry over to answers either. Morgan Stanley has more news mentions than Bank of America (102,858) but was named in one answer. Goldman Sachs has 91,468 mentions and was named in five. Bank of America's presence in answers came from the benchmark questions being about trust and penalties, topics where it is a default example, not from its market-research coverage.

The penalty answers also lean on third-party sources. Perplexity and Grok drew on Good Jobs First's Violation Tracker, and the answers gave differing dollar totals depending on scope.

What to watch

For a Bank of America comms team, the takeaway from this single snapshot is that the same brand appears in opposing answers to different questions. A trust question and a penalties question can name it in the same assistant on the same day, credited for safety in one and for cumulative fines in the other.

Three things are worth tracking as more runs accumulate. First, which third-party sources the assistants lean on: the rankings and surveys in the trust answers (IBD, Forbes Advisor, J.D. Power) and the Violation Tracker tallies in the penalty answers. Second, how much the answers vary by assistant, since Gemini was the only one to credit the digital story. Third, whether the "avoid" framing recurs.

These are 25 answers from one date, covering corporate and reputational questions. They are not a ranking and should not be read as a trend.

The evidence

Where Bank of America appeared, and what it was credited for.

Per-provider split

The same answers split by provider. Each provider contributes a handful of answers, so differences between them are small-sample differences.

  1. ChatGPT
    60%3 / 5
  2. Claude
    60%3 / 5
  3. Gemini
    40%2 / 5
  4. Perplexity
    80%4 / 5
  5. Grok
    80%4 / 5

Appeared in

The benchmark questions whose answers named Bank of America, with the provider that named it. The questions did not mention the brand.

  • Which banks are the most trustworthy?ChatGPTClaudePerplexityGrok
  • Which financial institutions have the best reputation?ChatGPTClaudeGeminiPerplexityGrok
  • Which banks have faced the most regulatory penalties?ChatGPTClaudeGeminiPerplexityGrok
  • Which US bank should customers avoid?PerplexityGrok

What the answers credited it for

The topics the answers tied to Bank of America when they named it, as labeled by a classifier run on this site (a Visibility Driver label, not a customer workspace's Smart Category). It describes what the answer discussed, not whether it was favorable.

  • Safety & Compliance6 answers
  • Not Substantive4 answers
  • Customer Experience3 answers
  • Price & Value1 answer

Press rank and AI rank

Where Bank of America sits among the 8 financial services brands with news data in this snapshot, on each measure. Ranks only: the two measures use different units and time windows.

Rank by AI visibility

#1 of 8

  1. 1

Share of 25 sampled answers, measured September 28, 2026.

Rank by news mentions

#2 of 8

  1. 2

PeakMetrics news index, last 30 days.

Mention volume is not comparable across sectors, so both ranks are within this sector.

Recent PeakMetrics headlines

A sample of recent coverage from the PeakMetrics news index, covering the last 30 days. Links open the original article.

How this was measured

Measured September 28, 2026. This is a snapshot, not a ranking or a trend. Live model answers vary between runs: in one test, the same brand went from 40% to 30% to 70% visibility across three runs of the same benchmark questions.

This free check asks the same 5 assistants the paid AI Perceptions product benchmarks (ChatGPT, Claude, Gemini, Perplexity and Grok), on the same models, with web search on. Each question was asked once per assistant. It is refreshed periodically, not daily.

It records whether a brand surfaced in an answer and which domains the answer cited. It does not score how favorably a brand was described. The paid platform tracks Favorability daily across all five providers.

The story above was written by an AI model on September 28, 2026 from the stored answers and the PeakMetrics news data for this snapshot. Every quote is checked word for word against a stored answer before it is published.

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