Thoughts and notes from the PeakMetrics team
Strategies for Defending Your Brands Online Reputation
46% of CMOs and CCO's have faced online attacks, such as fake news, misinformation, disinformation, online and social media attacks, cybersecurity and cybercrime issues, and viral social media conversations.
Ticketmaster and the Snowball Effect: From Blink-182 to a Congressional Investigation
The Narratives behind Ticketmaster and the "Taylor Swift Effect"
PeakMetrics Raises Seed Round to Help Governments and Enterprises Combat Disinformation
Oversubscribed $2M seed round led by Argon Ventures
Social Media Monitoring 101
What is Social Media Monitoring? Social media monitoring is tracking and listening to conversations of your brand, product, or industry across social platf
Should Corporations Invest In Social Media Monitoring To Improve Vendor Risk Detection?
Social media monitoring can help reduce the threat of vendor risk — and in today’s market, managing vendor risk is no longer optional. Learn more.
The Impact Of Reddit Sentiments On Stock Market Prices
Did you know that fake news caused stock market losses of $300 billion in a single incident? Learn how the financial industry can fight fake news with stock sentiment analysis.
Why Your Business Should Analyze Consumer Sentiment On Reddit
Customer sentiment can be easily swayed on Reddit, which is why you should monitor this site’s highly active community.
What is Social Media Monitoring and How Can You Do it Right?
Social media monitoring helps brands build brand authenticity and nurture stronger brand loyalty. Here’s how it works.
A Complete Guide To Sentiment Analysis
Sentiment analysis is important, but measuring positive, negative, and neutral isn't good enough to fully know your audience. Read more in this guide.